The Creative Arts Entrepreneur’s Path

Building a sustainable career in music can seem like a daunting task. But I have identified three clear phases that you need to go through in order to create the foundation of your music career. My teaching and training is organized around walking you step-by-step through these phases.

1. Know Your Artistic Values

Take your music career from scattered to coherent by discovering the core artistic values that will lead to an artistically fulfilling career.

2. Create Massive Value for Others

Learn how to communicate your value in a way that will be heard.

3. Grow Your Career

Learn the entrepreneurship skills and music industry knowledge to finally build your dream career as an artist.

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Resources for You

Free Resources

Posts, articles, videos, and other resources are on my blog, and exclusive resources are sent to members of my email list.

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Online Courses

A few times a year, I offer affordable online courses for music entrepreneurs, such as the Creative Arts Entrepreneurship Bootcamp. To find out about when the next session will open, sign up for my email list.


I regularly offer arts entrepreneurship workshops at universities. In rare circumstances, I do one-on-one consultations with a performer or group. To inquire about workshops or consultation, send me an email.


The first step: Take the one-hour brand challenge. 

What would happen if you took one hour to organize your personal brand? I'm talking about setting up some simple systems that will make all of the various work you do more consistent and coherent. The process may sound daunting, but in my free pdf workbook, 6 Ways to Jumpstart Your Brand in Under an Hour: For Musicians, I break the process down into a simple, step-by-step process that you can complete in the next hour.